How It Works
Every month, a new door opens.
Four simple steps, and then we get out of the way.
- 01
The Invitation Arrives
Every adventure begins with an invitation addressed to the child. Not an instruction sheet. Not a list of crafts. An invitation to come play.
- 02
Meet Your Friends
Scan the QR code and meet the three recurring Imagine Now friends. They introduce the story, explain what has happened, and ask the child for help.
- 03
Discover a New Imagination Theme
Every adventure introduces a different dimension of imaginative play—transformation, storytelling, set design, world building, and more.
Now, imagine.
The screen goes away. The starters are theirs. The story is theirs. What happens next is entirely up to them.
Inside Every Adventure
Just enough to start something big.
Inside every adventure
- A personal invitation
- An original story
- A new mission
- A hosted video adventure
- A new imagination theme to explore
- Carefully chosen imagination starters
- Surprises that bring the adventure to life
- A new world waiting to be created
To get started
A few simple things help get the adventure moving.
- Child-safe scissors
- Tape
- Cardboard
- Paper
- Paper tubes
- Washable markers
We'll let grown-ups know ahead of time what each Adventure may need.
Then let it grow
Once the Adventure begins, imagination can take over. Ordinary things around the house can suddenly become part of an entirely new world.
- Blankets
- Pillows
- Laundry baskets
- Chairs
- Couch cushions
- And whatever else they discover.
Inside their imagination
Everything else.
There is no picture to copy. No perfect result. No one right way.
What starts as an Adventure can become a spaceship, a hidden world, a faraway planet—or something we never thought of.
That's the point.
We start the story.
They decide where it goes.
We provide the spark.
They create the world.
About the screen
The video starts the Adventure.
Play takes it from there.
Scan. Watch. Get the mission.
Put the screen down. Go imagine.
Keep exploring
- See the AdventuresWhich worlds arrive across the year, and what is inside each Adventure.
- Why imaginative playWhat open-ended play gives children room to practise — and what we don't promise.
- Questions parents askAges, pricing, screen time, household materials and cancelling.
- Safety guidanceAdult supervision, age suitability and household material safety.
We saved a spot for them.
Their friends are waiting. Their first adventure is waiting. All that’s missing is their imagination.
Grades K–5th • One new adventure every month